Top 5 Personalization Apps in Oceania Q2 2025 Performance Insights

In the second quarter of 2025, the personalization app market in Oceania saw significant activity, with the top five apps showing diverse performance trends across downloads, revenue, and user engagement. Here's a closer look at how these apps fared, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones experienced a steady increase in weekly revenue, peaking at approximately $3.8K by the end of June. Weekly downloads showed fluctuations, starting at 4.8K in early April and peaking at 5.5K mid-June. However, active users saw a drop from 34K in April to about 30K by the end of the quarter.

ThemeKit - Themes & Widgets observed a moderate revenue growth, stabilizing around $287 in the final week of June. Download numbers peaked at 5.7K in late April and then tapered off to 2.8K by the end of the quarter. Active user numbers remained relatively stable, hovering around 28K to 31K throughout the period.

Face Fiesta showed a sharp increase in downloads, from 1.4K in early June to a peak of 16K by mid-June, before dropping to zero. Active users mirrored this trend, reaching a high of 4.6K before settling at 1.2K by the end of June.

Shimoji: Ah Shimeji did not generate revenue but saw a consistent rise in downloads, reaching a peak of 3.3K in early June. Active users increased steadily from 1.2K in March to 5.6K by the end of the quarter.

Find Phone Anti-theft No Touch showed minimal revenue activity with sporadic earnings. Downloads began at 4.3K in March but decreased significantly to just 309 by the end of June. Active user numbers fluctuated, peaking at 7.8K in early May before ending the quarter at 5.4K.

For more in-depth insights and the latest data on app performance, visit Sensor Tower.